Thursday, March 15, 2012

Pounds 1.5m push for cider

A Cheddar Valley business is going national in its bid to boostsales.

Thatchers Cider, the Sandford-based company, is investing in amajor media campaign worth Pounds 1.5 million for its flagshipbrand, Thatchers Gold.

The Somerset cider maker is including UK national coveragethrough Sky channels, together with cinema, for the first time. ThePeople Who Care …

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